š³ Plan Requirement
Referrals require the Starter Plan or above.
Referral campaigns require Growth Plan or above.
How Referrals Work
Every customer who participates in your referral program receives a unique referral link. When they share it and a friend makes a purchase, the referral is tracked automatically.
Step 1: The advocate (existing customer) shares their unique referral link via email, social, or copy-paste
Step 2: The friend clicks the link and is taken to your store (or a specific landing page you configure)
Step 3: The friend signs up or makes a purchase
Step 4: Both the advocate and the friend receive their configured reward
ā¹ļø Note
Rewards are issued automatically once the referral converts. You can configure what counts as a conversion: sign-up, purchase, or both, within each campaign.
Referrals Structure
The Referrals section in Mage Loyalty has three sub-sections:
Referral Campaigns: create and manage individual referral programs, each with their own rewards, design, and settings
Widget Referrals: a simpler referral setup surfaced directly in the Rewards Widget, with a referred friend reward and a referring customer reward
Settings: global referral settings: landing URL, social sharing platforms, and fraud prevention
ā¹ļø Note
Referral Campaigns and Widget Referrals are independent. You can run both at the same time, or use only one depending on your needs.
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