Mage Loyalty

How to create, edit, pause, and delete earning rules in your loyalty program, plus links to guides for each rule type.

Configure Ways to Earn Points

Reward customers for actions outside Shopify, such as a mobile app install or an event check-in, by triggering a Custom Action earning rule from the REST API or Shopify Flow.

Set Up the Custom Action Earning Rule

How to set up the Purchase earning rule, its fields, per-tier VIP rates, and how it works with bonus campaigns.

Configure the Purchase Earning Rule

How to set up the Photo Challenge earning rule so customers can upload a photo, such as a screenshot of a Google review, that you review and approve for loyalty…

Set Up the Photo Challenge Rule (Reward Customers for Uploading a Photo)

Mage Loyalty lets you reward customers for following and sharing your brand on social media. You can set up rules for Instagram, Facebook, TikTok, X (Twitter), YouTube, and Pinterest -…

Social & Engagement Earning Rules

How to configure rules that award points when specific customer events occur, such as signup, birthdays, or account anniversaries. Unlike purchase rules that fire repeatedly, milestone rules are time-based and…

Event-Based Earning Rules

Learn how to reward customers with loyalty points for product reviews by setting up the Review earning rule with Judge.me.

Setting Up the Review Earning Rule

Learn how to set up the Receipt Submission rule so customers can upload store receipts and earn loyalty points for in-store purchases.

Set Up the Receipt Submission Rule (Earn Points for Store Receipts)

Gift Reminders lets your customers save important dates for their loved ones (birthdays, anniversaries, etc.) and automatically sends them reminder emails with a discount code before each occasion.

Setting up Gift Reminders

Setting up Subscription Milestones

Kris James

Configure the ways in which customers can earn points

Ways to Earn

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