Mage Loyalty

Kris James

Loyalty Points allow your customers to earn points by completing actions which they can then redeem for rewards 

Points & Rewards

What earning rules are, how to add, edit, disable and delete them, and where to find the guide for each rule type.

Ways to Earn - Overview & Managing Earning Rules

How to set the rate customers earn on every order, exclude discounted products, delay approval, and give VIP tiers their own rate.

Purchase Earning Rule

How to reward customers for creating an account, on their birthday, and on the anniversary of joining.

Signup, Birthday & Anniversary Rules

How to reward customers for following your social accounts or sharing your store on Facebook and X.

Social Media Earning Rules

How to reward customers for leaving a product review through Judge.me, Okendo or Loox.

Leave a Review Earning Rule

How to reward customers once a subscription reaches a set number of payments.

Subscription Milestone Earning Rule

Reward customers with points or store credit after they place a set number of qualifying orders, like a coffee shop stamp card.

Punch Card Earning Rule

How to reward customers for uploading a photo that you review and approve, such as a review screenshot or a photo of your product in use.

Photo Challenge Earning Rule

How to set up the Add to Wishlist earning rule so customers earn points or store credit once they have saved a set number of products to their wishlist.

Add to Wishlist Earning Rule

How to reward customers for uploading receipts from in-store or stockist purchases, and how to review submissions.

Receipt Submission Earning Rule

How to let customers save gift occasions, reward them for it, and send reminder emails with a discount code through Klaviyo.

Gift Reminders Earning Rule

Reward customers for actions outside Shopify, such as a mobile app install or an event check-in, by triggering a Custom Action earning rule from the REST API or Shopify Flow.

Custom Action Earning Rule

Configure the ways in which customers can earn points

Ways to Earn

What rewards are, the reward types you can offer, and how to add, reorder, disable and delete them.

Ways to Redeem - Overview & Managing Rewards

How to offer a fixed amount or percentage discount, a flexible amount the customer chooses, or a store credit redemption.

Discount Reward

How to let customers redeem their balance for free shipping, with optional minimums and a cap on the shipping discount.

Free Shipping Reward

Reward customers with a free product in exchange for their points, with an optional seamless mode that adds the product straight to their cart.

Free Product Reward

Offer rewards you fulfil yourself. No discount code involved: customers redeem with points, you get notified, and you arrange the rest.

Custom Reward

Configure rewards customers can redeem with their loyalty points

Ways to Redeem

How to run a limited-time campaign that multiplies what customers earn, for example 2x on purchases this weekend.

Multiplier Bonus Campaign

How to run a limited-time campaign that gives a flat bonus when an order reaches a spend threshold.

Tiered Bonus Campaign

Reward customers with extra points during set periods, using point multipliers or spend-based bonus tiers.

Bonus Point Campaigns

How to schedule a one-time bonus for a group of customers that lands in their balance automatically and expires if unused.

Points Drop

How to make unused balances expire after a set time, choose how the expiry clock works, and remind customers before they lose anything.

Points Expiry

What happens to a customer's balance, VIP progress and discount codes when an order is partly or fully refunded.

How Refunds Affect Earnings

Keep your loyalty program active by setting expiry rules that bring customers back to redeem their points.

Points Management

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